What is Web Hosting And How to Choose the Best One for Your Website?

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If you are wondering how to choose the best web hosting provider for your website or blog, this article is going to be really useful to make a strong decision.

Indeed, with so many web hosting companies to pick from, it can be difficult to choose the best one for your website, hosting requirements, and budget.

But really, it doesn’t have to be as difficult as it appears.

Allow me to make it simple for you so that you can confidently select a web host that meets all of your requirements.

But first, let’s start with the basics.

What is Web Hosting And How Does it Work (in Simple Words)?


In short, a web host provides the place your website can live in.

A web host, or web hosting service provider, is a business that provides the technologies and services needed for a website, a blog or a webpage to be viewed on the Internet. It’s where your website files and databases are stored.

So, if you want your website to be accessible on the internet, you’ll need a web host.

When you buy hosting, your website files are stored on a web server that is connected to a high-speed network. And, if someone wants to visit your site, the internet downloads data from your web server and sends it to the user’s computer.

And, here’s the fact:

You cannot run a website without a web hosting provider. Simple.

Before we discuss the different types of web hosting services, it’s crucial to understand why choosing the right web hosting provider is so critical.

What if You’ve Picked the Wrong Web Hosting Provider?

If you choose the wrong web host, your internet business could be jeopardized. It can cost you your time, effort, and of course, money. While there are so many downsides, below are the most important ones to be aware of.

1. You May Lose Potential Sales

Poor uptime is very common with bad web hosting servers.

You can only make money if your website is online.

But, if your site is down, people will be unable to visit your website, view your products or read your posts, resulting in lost sales.

Also, if your server quality is poor, you should expect a slow loading speed.

And, you know what?

Many studies revealed that if your website takes longer than 3 seconds, more than half of your visitors will not wait for it to load; instead, they would click back and visit a different website, which is what I would do.

You don’t want to scare people away from your website, right?

Simply choose the right web hosting provider and you’ll be all set.

2. Negative Impact on SEO rankings

As an online business owner, your ultimate goal should be to improve your SEO ranking so that more people can easily find your website on search engines. However, if your website is hosted on a bad host, it can negatively hurt your SEO ratings.

The thing is that search engines like Google use web crawlers to discover new web pages and rank them based on specific algorithms.

Crawlers can’t access your website if it is down.

The worst part?

If your website is unavailable or inaccessible on a regular basis, crawlers will avoid accessing it, negatively impacting your rankings.

3. Security And Malware Attacks

To be honest, nothing on the internet is completely secure, thus there is no surefire way to keep your website completely protected.

Also, hacking is now more common than a few years ago.

Sadly, if you choose the wrong hosting provider, it can be an easy target.

As a solution, you can choose a trusted web host that offers data backup to a remote location, ensuring that your data is safe even if something goes wrong.

Recommended: 25 Best Web Hosting Services for Small Businesses Compared And Ranked (Pricing, Features, Pros, And Cons + How to Save Money).

Types of Web Hosting Services

There are mainly 3 different types of web hosting services:

  • Shared hosting
  • Dedicated hosting
  • Cloud hosting

Shared Hosting

Shared hosting is often considered the most cost-effective solution, mainly for beginners, where the server resources are shared with other websites on the same server. It allows you to build, manage, and monetize your website in a cost-effective way.

It’s the best option for people just getting started online.

However, its processing capacity is limited. It poses a security risk (due to its shared nature, not common if you choose a reputable web hosting provider), and it provides only a limited number of software and database options.

To start your website up as a beginner, you should go with shared hosting. You can always upgrade later as your business grows and requires more resources.

Dedicated Hosting

As the name indicates, dedicated hosting servers are dedicated to serving only a single business customer, having a site or multiple websites.

If you have a website that receives a large number of visitors, shared hosting servers simply cannot handle the load. In this case, you’ll need to invest in dedicated hosting, which is a server dedicated solely to your website.

It includes full administrative control and access, as well as a limitless number of software and database options. However, you will be responsible for security and maintenance, therefore you should be familiar with computers and servers.

Obviously, this type of hosting is substantially more expensive because the server costs are not shared with other customers.

Cloud Hosting

Cloud hosting is a type of virtual hosting that takes advantage of multiple different servers to balance the load, improve performance and capabilities.

Rather than hosting your website on a single physical server, cloud hosting allows you to distribute your data among many, interconnected web servers. The word cloud comes from the fact that these servers exist exclusively in a virtual environment.

Because cloud hosting takes advantage of the computing power of multiple servers, you have far more potential than traditional shared hosting.

If your website is hosted on a single server and that server goes down, your site will be lost. But, if your website is shared among a number of interconnected servers that store the same data, and one of them goes down, the others can pick up the burden and keep the website up and running. Pretty cool, right?

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How to Determine Your Web Hosting Requirements Easily?

Which web hosting provider you choose for your website or blog will have a big impact on your online business. But, the challenge of selecting the best web host has become more challenging in recent years due to the numerous options available.

Now that you’ve learned about the different types of web hosting services, you can determine your personal hosting-related requirements.

Simply, answer the following questions:

How many people visit your website each day? What are the expectations for future growth?

If you’re launching a new blog or website, shared hosting will be quite sufficient. But, if the number of your visitors is rapidly increasing and you’re attracting a lot of traffic, you’ll need a cloud host or dedicated server to handle the load.

Are you planning to start an e-commerce website to sell stuff on the internet?

You’ll need a fast and secure server to provide retail services online so that transactions can take place without risk. Customers will not wait for the site to load or for products to show; doing so would simply irritate them, resulting in a loss of traffic and sales.

How essential is SEO for you?

To achieve a better search engine ranking, your website must be available at all times and load quickly. If you want to be at the top of the search results, you’ll need a powerful host, preferably a cloud or dedicated server. While a fast-loading website doesn’t guarantee the highest ranking, it certainly impacts your website SEO positively.

How many pages does your site have?

If you only have a landing page or a few pages on your website, you wouldn’t need much space. As a result, a shared hosting account will be more than enough. However, if you have a website with a large number of pages, or if you are planning to build a website with hundreds of pages, you should consider cloud or dedicated hosting.

How much are you willing to spend on hosting? What kind of budget do you have?

Most start-ups want to save money as much as possible. And, as their website visitors and requirements increase, they are excited to add more features to their site. So, if you are a beginner, a shared web hosting account is the most cost-effective solution. But, if money is not an issue, a cloud or dedicated server is a better option.

How to Choose the Best Web Hosting Provider for Your Website?

Before choosing a web hosting company, every website owner should review the following essential factors, number 2 being the most important.

1. Website Uptime

It indicates how long a website has been up and running. The recommended percentage is 99.90%, thus the greater the number, the better.

2. Page Loading Speed

The quicker the page loads, the better. The speed is measured in milliseconds, with 850ms being the recommended value.

3. Customer Support

Everyone claims to provide the best customer service imaginable, but you must read the reviews to determine whether this claim is genuine or not. The support staff can assist you in dealing with both expected and unexpected issues at the back end.

4. Price

There are two types of prices you’ll need to consider when buying a web hosting account for your website:

  1. Signup fee
  2. Renewal cost

The signup fee is the price you’ll be paying for signing up with a web hosting company. This is substantially lower in most cases, to attract new customers. The renewal cost is what you’ll need to pay once the initial term comes to an end.

So these are the most important factors.

There are a few more. You can find them here.

Read: 6 Most Critical Factors to Consider When Choosing a Web Host.

What Is The Best Web Hosting Provider for Small Businesses?

While there are numerous web hosting providers to choose from, the best web hosting service for most people is HostGator or Bluehost, with HostGator being the number one recommendation for most people.

With 2+ million websites, this site is also hosted on HostGator.

I believe this is the 27th website I’ve created with HostGator. So, I would strongly recommend HostGator, for obvious reasons.


Top Reasons to Choose HostGator:

  • Customer satisfaction is high
  • A well-trained support team is available 24 hours a day, 7 days a week
  • Reasonable pricing (Get started with only $2.75/M)
  • Free domain name
  • One-click WordPres isntallations
  • Simple setup and low-cost start-up programmes
  • Reliable and trustworthy
  • 15+ years in hosting business, since 2002
  • Cutting-Edge Technology
  • Expansion Options
  • Perfect choice for any type of online business, including blogging
  • 45 day money back guarantee (So, no investment risk)
  • A peace of mind

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Any questions or issues? Contact me. I’ll be happy to help.

Full Disclosure: Please note that this page contains affiliate links. That means, at NO additional cost to you, I may receive a commission if you decide to click on a link on this page and make a purchase. However, I recommend these services, not because of the potential earnings, but because they are useful and helpful. You can read my full affiliate disclosure by clicking on this link.

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