Semrush Alternatives

Are you on the hunt for Semrush alternatives that fit your blogging or SEO needs? Wondering where to start? I get it. It’s not always easy to find that perfect tool, but I’m here to guide you through it.

So, you’ve already heard about Semrush, right?

It’s this super useful tool that offers a lot for online marketers – from checking out what your competitors are doing, to giving you great keyword ideas and tracking how your website’s doing in search rankings.

But let’s talk about why you might be looking for something different.

Maybe you’re just starting in SEO and aren’t ready to spend much on tools. Or maybe you’re leaning towards a free tool rather than a paid one. Whatever your reason, exploring Semrush alternatives is a smart move, especially if you’re concerned about the cost of using Semrush.

Here’s the good news:

I’ve got a list of 7 awesome Semrush alternatives for you.

And I promise, they’re really easy to use and super helpful in growing your organic traffic from Google or other search engines.

So, let’s take a closer look at each of these tools one by one.

1. Ahrefs

Ahrefs is a powerful SEO tool that’s been around since 2012. It’s designed to help you understand your website’s SEO health and how to improve it. It’s one of the top Semrush alternatives and is widely recognized as a leading tool in the SEO industry. Its longevity and frequent updates have made it a favorite among top SEO professionals in the world.

It offers a wide range of SEO tools, from backlink analysis to keyword research. Ahrefs constantly evolves, adding new features to keep up with SEO trends. If used the right way, this tool can make your website better SEO-wise so more people can find it when they search online.

Top Features of Ahrefs

  • Site Explorer: It shows you where your website stands, how many people are visiting it, and where your visitors are coming from.
  • Backlink Checker: This feature tells you who’s linking to your site. It’s important because the more people link to you, the better your website performs in search engines.
  • Keyword Explorer: It helps you find the right words to use on your site so that when people search for those words, your site pops up.
  • Site Audit: This website audit tool looks for any little problems on your site that you can fix to make it even better.
  • Rank Tracker: It shows you where your site ranks on search engines and keeps track of how you’re doing over time.

When comparing Ahrefs to Semrush, Ahrefs holds its ground as a Semrush alternative, particularly in backlink analysis and organic search reports. However, for more comprehensive keyword suggestions, I believe Semrush has an edge. Well, both tools are unique in their strengths.

Ahrefs Pricing

Ahrefs offers plans ranging from $99 to $999 per month.

The major differences in the plans are the amount of data you can access and some specific features, like mobile rank tracking, which isn’t available in the Lite plan.

If you are looking for a Semrush alternative, consider giving Ahrefs a try. With its comprehensive set of tools and regular updates, it could be just what you need to boost your website’s search engine performance. Whether you’re a beginner or an SEO pro, Ahrefs has something to offer.

2. SE ranking

SE Ranking is a comprehensive tool designed for search engine optimization (SEO). Used by website owners, marketers, and SEO professionals, this tool is making a big splash in the digital marketing world. It’s all about helping businesses get noticed online. Think of it as your one-stop shop for everything SEO (Search Engine Optimization).

SE Ranking is known for its user-friendly interface, making it easy for both newbies and pros. It’s great for tracking how your website ranks on search engines and offers helpful tips for getting better results.

Top Features of SE Ranking

  • SEO Audit and Recommendations: SE Ranking examines websites thoroughly, pointing out any issues and offering advice on how to improve SEO performance.
  • Keyword Analysis: It provides tools to track keyword positions and find new keyword opportunities, helping in optimizing content for better search engine ranking.
  • Competitor Analysis: The tool allows you to see what your competitors are doing, helping you understand their strategies and find ways to outperform them.
  • Backlink Monitoring: You can track the backlinks to your website, ensuring they are of good quality and relevant.
  • On-Page and Off-Page SEO: SE Ranking offers recommendations for both on-page elements (like titles and meta tags) and off-page strategies (like building backlinks).
  • User-Friendly Interface: The platform is designed to be accessible for users of all skill levels, with a clean and intuitive layout.
  • Various Additional Tools: It includes features for local SEO, social media management, and more, making it a versatile choice for different SEO needs.

If you’re thinking about alternatives to Semrush, SE Ranking stands out as a great option. While Semrush is super popular and packed with features, SE Ranking offers a more user-friendly experience, especially for beginners. It’s also cheaper than Semrush when it comes to pricing.

SE Ranking Pricing

SE Ranking has different plans:

  • Essential Plan: $39/month, perfect for freelancers and beginners.
  • Pro Plan: $89/month, great for small teams needing more tools.
  • Business Plan: $189/month, best for bigger businesses with lots of SEO needs.

SE Ranking also offers a free trial. You can try out their services for 14 days without any cost. This trial period allows you to explore and test the various features of SE Ranking, like SEO audit, keyword analysis, competitor analysis, and more, to see how it fits with your SEO needs. It’s a great way to get a hands-on feel for the tool before deciding on a subscription plan.

So, if you’re looking for a Semrush alternative, SE Ranking might be your answer. It’s got the tools, it’s easy to use, and there’s a plan for every budget.

3. Mangools

Mangools is a comprehensive SEO tool that’s been making waves in the world of SEO since its start in 2014. It began as KWFinder and grew into Mangools, adding more tools to help with SEO tasks. It’s known for being a more budget-friendly choice compared to big names like Ahrefs and SEMrush.

It’s pretty easy to use. You log into Mangools and find five different tools on your dashboard. These tools let you do things like find the right words people are searching for (keyword research), see how your website ranks on Google (rank tracking), study how websites link to each other (backlink analysis), check out what your competitors are doing (competitor analysis), and understand more about how well your website is doing in searches (SEO metrics analysis).

People like Mangools because it’s not too expensive and it’s easy to understand. It’s a good choice if you’re just starting with SEO or if you don’t want to spend a lot of money on tools like Semrush but still want good tools to help your website do better in searches.

Top Features of Mangools

Mangools stands out with features like:

  • KWFinder: For detailed keyword research.
  • SERPChecker: To analyze search result pages.
  • LinkMiner: For backlink analysis.
  • SERPWatcher: Tracks keyword rankings.
  • SiteProfiler: Gives an SEO overview of websites.

When it comes to alternatives to Semrush, Mangools holds its ground by offering a more wallet-friendly option without compromising on the essential features. While it might not have every advanced feature Semrush offers, it covers the basics really well.

Mangools Pricing

Starting off, they’ve got a free 10-day trial – a great way to get a feel of their tools without spending a penny.

This free plan gives you a taste of the basics: 5 searches, 10 keyword tracks, and 500 backlinks daily. And, no credit card hassle!

They have 4 paid plans: Entry, Basic, Premium, and Agency. Each one’s tailored to different needs, from beginners to pros.

  • The Entry Plan is your starting block. Perfect for newbies at $19.90/month (annually) or $29 monthly. You’ll get 100 keyword searches, 200 tracked keywords, and a bunch more features.
  • Up next, the Basic Plan. Ideal for solo players and bloggers at $29.90/month (annually) or $49 monthly. You’ll score 100,000 backlink rows and other cool features.
  • The Premium Plan steps it up for entrepreneurs. This one’s $44.90/month (annually) or $69 monthly, with 500 keyword searches and a whopping 500,000 backlinks daily.
  • Lastly, the Agency Plan. A dream for digital marketers and agencies at $89.90/month (annually) or $129 monthly. It’s loaded: 1,200 keyword searches, 1,200,000 backlinks, and more.

Remember, going annual saves you up to 35%. So, if you’re serious about SEO, Mangools has a plan to fit your pocket and goals.

So, if you are searching for a Semrush alternative that won’t break the bank, give Mangools a try. It’s a great fit if you’re starting in SEO or need to manage SEO tasks without overwhelming your budget. Check it out and see how it can boost your online presence!

4. SpyFu

If you are looking for a tool to outsmart your competitors in SEO and PPC, SpyFu is an excellent choice. It’s a tool that gives you the lowdown on your competitors’ strategies in search marketing.

SpyFu doesn’t just have a big user base like Semrush or Ahrefs. But, it’s known for being super affordable.

Top Features of SpyFu

  • Competitive Analysis: Get insights into competitors’ SEO and PPC strategies.
  • Keyword Research: Easy and quick keyword research with detailed data.
  • Backlink Analysis: Discover quality link-building opportunities.
  • AdWords History: Check out 12 years of AdWords data.
  • Rank Tracking: Track thousands of keywords, even with the basic plan.

When you compare it to Semrush, SpyFu is more affordable, making it a great Semrush alternative, especially if you’re on a tight budget. While Semrush may offer a broader range of features, SpyFu holds its own with a focus on competitor analysis and keyword research.

SpyFu Pricing

  • Basic Plan: $16/month (yearly) or $39/month.
  • Professional Plan: $36/month (yearly) or $39 for the first month then $79/month.
  • Team Plan: $149/month (yearly) or $299/month.

You can consider it as one of the top Semrush alternatives, especially if you want to save some cash while still getting quality SEO insights. Remember, with a 30-day money-back guarantee, there’s no harm in seeing if it fits your needs. You shuld check out SpyFu today for free!

5. Moz Pro

Moz Pro is a top-notch SEO tool that’s been around since 2004. It’s super useful for businesses looking to boost their online presence. Moz Pro is widely used by big names like Alaska Airlines, Trivago, and Zillow. That tells you it’s trusted by top companies.

Top Features of Moz

  • Keyword Explorer: This tool makes figuring out the right keywords a breeze.
  • SEO Crawling: It scans your site regularly for any SEO issues.
  • Link Explorer: Super helpful for understanding and improving your site’s backlinks.

Compared to Semrush, Moz Pro shines with its user-friendly interface and comprehensive SEO-based tools. Semrush is great too, but Moz Pro is a solid choice if you want an all-in-one SEO toolkit.

Moz Pro Pricing

Moz Pro offers several pricing options to fit different needs, from beginners to large businesses. Here’s a quick overview:

  • Free Trial: Totally free, perfect for testing Moz Pro. It lets you run 10 campaigns, check 1,500 keyword rankings, and crawl 500,000 pages weekly.
  • Standard ($99/month, or $79/month yearly): Great for SEO newbies. Includes 3 campaigns, 300 keyword rankings, and 100,000 pages crawled weekly.
  • Medium ($179/month, or $143/month yearly): A popular choice with more features. You get 10 campaigns, 1,500 keyword rankings, and can crawl 500,000 pages weekly.
  • Large ($299/month, or $239/month yearly): Ideal for serious businesses and agencies. It offers 25 campaigns, 3,000 keyword rankings, and 1.25 million pages crawled weekly.
  • Premium ($599/month, or $479/month yearly): Best for large, SEO-focused teams. It includes 50 campaigns, 4,500 keyword rankings, and 2 million pages crawled weekly.

Each plan offers more as the price increases.

Ready to boost your website’s SEO game? Give Moz Pro a try. It’s a fantastic alternatives to Semrush and might just be what your business needs.

6. Serpstat

Serpstat is a well-known SEO toolkit launched in 2013. It’s an all-in-one platform used by over 500,000 people globally. If you’re looking for an affordable option for SEO tools, Serpstat is a smart choice. It’s great for those starting out, small businesses, and budget-conscious marketers.

Serpstat’s growing rapidly in the SEO market.

It’s got a massive database with 6.5 billion keywords and coverage in 230 Google and 9 Yandex databases.

Serpstat stands out because it’s budget-friendly and packed with essential features. It’s user-friendly, making it a great option for beginners. It’s not as data-rich as some big names, but for its price, it offers great value.

Top Features of Serpstat

  • Keyword Research: Discover high-value keywords easily.
  • Backlink Analysis: Understand your site’s backlink profile.
  • Site Audits: Identify and fix site issues to improve SEO.
  • Rank Tracking: Keep an eye on your website’s search engine rankings.
  • Competitor Analysis: See what your competitors are up to in the SEO game.
  • PPC Research: For those into paid ads, this feature is invaluable.

While Serpstat is a great Semrush alternative, it’s important to know how they differ. Serpstat is more budget-friendly, which is great if you’re watching your expenses. It has essential features similar to Semrush but may not offer as detailed data or advanced content marketing tools. If you need basic SEO tools without a big price tag, Serpstat is your go-to.

Serpstat Pricing

Serpstat offers various plans:

  • Individual Plan: $50/month (yearly subscription)
  • Team Plan: $100/month (yearly subscription)
  • Agency Plan: $410/month (yearly subscription)
  • Enterprise Plan: Custom pricing

It’s a robust tool with enough features to get your SEO game on track. Ready to explore? Why not start with their 7-day free trial and see how it fits your needs?

7. Ubersuggest

Ubersuggest is a comprehensive SEO tool that’s great for helping your website stand out in search engines. Neil Patel, a big name in digital marketing, took over Ubersuggest in 2017. Since then, it’s become super popular, especially with bloggers and small business owners. It’s known for being more affordable than big names like Ahrefs or Semrush, making it a solid Semrush alternative.

This tool offers a lot for a smaller price, great for small businesses or individual bloggers. Neil Patel keeps adding new features, so it just keeps getting better.

Top Features of Ubersuggest

  • Keyword Suggestions: It gives you tons of ideas for keywords, which is like giving you clues on what words to use so people can find your site easier.
  • Site Auditing: This checks your website for any problems and tells you how to fix them.
  • Content Ideas: Stuck on what to write? Ubersuggest gives you topic ideas.
  • Backlink Data: You can learn about backlinks from other sites to yours, which is super important for SEO.

While Semrush is more powerful with a ton of features, Ubersuggest is a lot easier for beginners and much more affordable. If you’re just starting and need a good Semrush alternative, Ubersuggest is a great choice.

Ubersuggest Pricing

  • Individual Plan: $12/month or $120 for a lifetime.
  • Business Plan: $20/month or $200 for a lifetime.
  • Enterprise Plan: $40/month or $400 for a lifetime.

Plus, there’s a 7-day free trial to test it out!

If you’re looking to boost your website’s traffic without breaking the bank, Ubersuggest is a smart choice. Plus, with lifetime deals it’s a great option for budget-conscious users. It’s a fantastic Semrush alternative, especially for those new to SEO. Give it a try and see if it can help your website shine!

Semrush Alternatives: Final Words

Alright, let’s wrap this up!

You’ve seen a bunch of options for the best Semrush alternatives, right? Each one’s got its perks, and honestly, they’re all pretty solid choices. But, if you’re watching your budget and still want something awesome, I’d say go for SE Ranking. It’s cheaper and does a great job for what you pay.

Now, if you’ve got a bit more to spend and want to dive deep into SEO, Ahrefs is an excellent choice. It’s a bit pricier, but trust me, it’s worth it if you can swing it.

Remember, all these tools we talked about are good enough to get your SEO game strong. It’s all about finding what suits you the best.

Tamal Kr. Chandra

I am Tamal, a passionate blogger and the creative mind behind Digital Millions. From blogging and affiliate marketing to e-commerce and SEO, I write easy-to-follow guides and give honest advice about the best tools to build a business online and get financially free.