Semrush Pricing (2024) — What Does Semrush Cost?

Feeling a bit lost in the maze of Semrush pricing? You’re not alone. This guide is here to help you find the right Semrush plan for your needs.

Semrush is a popular SEO and digital marketing tool.

This powerful SEO software helps you with keywords, competitor analysis, website audits, on-page SEO, and so much more.

It can potentially help you boost your search engine rankings and grow website traffic, which can increase your website revenue.

But, Semrush pricing can be quite expensive.

Even the cheapest Semrush Pro plan costs over $100 per month.

But, honestly it’s worth every penny.

Choosing the best Semrush plan can seem daunting, especially if it’s your first time. You need to ensure you choose wisely.

This article aims to simplify the process for you.

Think of this article as having a personal guide to walk you through Semrush pricing and help you weigh the cost of using it.

Looking to learn more about Semrush or grab deals and discounts on your Semrush subscription? Check out the following articles to learn more:

• SEMrush Free Trial: Try SEMrush PRO and GURU Plan
• SEMrush Lifetime Deal [Updated]: Free Trial + $900/yr Discount
• Semrush Black Friday: Get 40% OFF and Save Big!
• SE Ranking vs Semrush: Which SEO Tool Is The Best?

By the end of this guide on Semrush pricing, you’ll know exactly which Semrush plan suits you best, setting you up for online success.

Let’s dive in and explore your options.

Semrush Pricing Overview

Semrush offers three main subscription plans: Pro, Guru, and Business, each with different features to suit your needs.

• The Pro plan is $129.95 a month – great for individuals or small teams.
• The Guru plan, at $249.95 a month, is perfect for growing businesses.
• The Business plan costs $499.95 a month and is ideal for large businesses.

For big companies or teams, Semrush has an Enterprise solution. This plan is a custom-made plan, and its price depends on what you need. It’s a good choice if you’re looking after a big team or agency.

Semrush also has yearly plans. These can save you a significant amount of money if you plan to use Semrush for a long time.

Read Semrush Lifetime Deal to learn more.

Here’s a quick table to show what each Semrush plan offers:

Feature	Pro	Guru	Business
Monthly Price	$129.95	$249.95	$499.95
Projects	Up to 5	Up to 15	Up to 40
Site Audit Pages/Month	100,000	300,000	1,000,000
Position Tracking Keywords	500	1,500	5,000
SEO Content Template Keywords	30 per template	800 total	2,000 total
Domain & Keyword Analytics	10,000 results/rpt	30,000 results/rpt	50,000 results/rpt
Scheduled PDF Reports	5	20	50
SEO Writing Assistant Documents	2 documents	Unlimited documents	Unlimited documents
Plagiarism Checks	3 per month	5 per month	10 per month
Historical Data Access	Not available	Available	Available
API Access	Not available	Not available	Available

Semrush’s price might seem a bit high, but it’s full of helpful tools for your online marketing. It’s all about choosing the right plan for your needs.

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Related: Why Is Semrush So Expensive?

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Semrush Pro Plan Pricing

Semrush Pro plan costs $129.95 each month. But, if you choose to pay for a whole year at once, it’s cheaper, at $99.95 per month.

That’s a nice saving, right?

Even though, some people may find it expensive, the price of the Semrush Pro plan is pretty reasonable, especially if you’re just starting out with SEO or running a small business. If you are on a budget, start with the Free version.

Now, let’s talk about what you get for this price.

Semrush Pro Plan Features

• Keyword Research Tools: This one helps you find out what keywords people search for, how tough it might be to show up in search results for those words, and suggest other related words you might want to target.
• Domain Analytics: Check how your website stacks up against others.
• On-Page SEO Checker: It’s like having a coach for your website’s content. It gives you advice on how to make your content better, like using certain keywords or making your text easier to read.
• Site Auditing Tools: Think of it like a health check-up for your website. It finds technical stuff you can fix to help your website perform better in search results.
• Report Limits: You can pull up to 3,000 reports every day.
• Keyword Metrics Updates: Your keyword info gets updated 250 times a month.
• Keyword Tracking: Track up to 500 different keywords.
• Project Limits: Work on up to five website projects.
• Page Crawl Limits: 20,000 pages per project and 100,000 overall per month.

Semrush price is pretty affordable, especially with these features.

Is Semrush Pro Plan Worth It?

Semrush Pro Plan is a good choice if:

• You’re just starting a business and stepping into the SEO world.
• You need basic tools for keyword research and website analysis.
• Your budget is tight, and you can’t spend too much yet.
• You’re not planning to track a lot of keywords at once.
• You’re managing just a few websites and not running huge SEO projects.

The Pro plan offers lots of useful features like checking your website’s performance, finding the right keywords, and getting tips to improve your site’s content. Plus, the limits on reports and keyword tracking are generous.

So, if this sounds like what you need, then yes, the Semrush Pro Plan could be worth it for you. It’s all about matching what the plan offers with what you need for your website and SEO goals.

Semrush Guru Plan Pricing

The Guru plan from Semrush is priced at $249.95 per month. If you choose the yearly plan, it’s cheaper at $191.62 per month.

Now, let’s dive into the features of the Semrush Guru plan.

Semrush Guru Plan Features

• Content Marketing Platform: Helps you create a solid content strategy.
• Topic Research: Find great topics that could rank well.
• Content Campaign Management: Keep your content creation organized.
• SEO Potential Check: See how strong your content is for SEO.
• Content Effectiveness Tracking: Monitor your content performance over time.
• Plagiarism Check: Make sure no one’s copying your work.
• More Keyword Ideas: Get deeper insights for your SEO.
• Historical Data Access: Look back at website performance since 2012.
• Google Looker Studio Integration: Create custom SEO reports easily.
• Keyword Cannibalization Report: Identify your website pages that are competing for the same search terms.

So, the Guru plan is a step up from the Pro plan, offering a lot more.

It has a Content Marketing Platform, which is great for creating your content strategy. It helps you find topics that could rank well in search results, manage content campaigns, and check the SEO potential of your content. Plus, it lets you see how your content is doing over time and if anyone is copying your work.

The Guru plan is more than just keyword ideas. It gives you access to historical data, going back to 2012. This can be super helpful to understand how websites have performed over the years.

You’ll also like keyword cannibalization report. It helps you figure out if different pages on your website are competing for the same search terms.

This plan also gives you more of everything – more domain reports per day (5,000), more projects (15), more keywords to track (1,500), and a higher monthly page crawl limit (300,000 pages).

Is Semrush Guru Plan Worth It?

Absolutely, the Semrush Guru plan could be a great choice for you, especially if you’re serious about SEO and content marketing. This plan is packed with features that can really help boost your online presence. It’s perfect for those who manage multiple websites or need deep insights into their content’s performance.

With the Guru plan, you get a powerful Content Marketing Platform, which makes finding high-ranking topics and managing content campaigns a breeze. It’s also super helpful in checking your content’s SEO potential and tracking its effectiveness over time. Plus, the plan offers a plagiarism check tool, ensuring your content stays unique.

If you’re into analyzing past data, the historical data access feature is a goldmine, letting you peek into past performances since 2012.

And for those who love creating detailed reports, the Google Looker Studio integration is a game-changer.

So, if these features sound like they match your needs, then the Semrush Guru plan could be well worth the investment. It offers a lot of value, especially for those handling SEO for multiple clients or large-scale content strategies.

Semrush Business Plan Pricing

The cost of Semrush Business plan might catch your eye first. It’s $499.95 each month. Yes, that’s a bit expensive for most people.

But, let’s see what you get for it.

This plan is set with big projects in mind.

You can work on up to 40 projects at once. That’s a lot!

Plus, you can track a whopping 5,000 keywords and run up to 10,000 queries every day. For anyone with lots of websites or clients to manage, this is super handy.

Now, let’s talk about the cool features of Semrush Business plan.

Semrush Business Plan Features

• Project Management: Handle up to 40 projects simultaneously.
• Keyword Tracking: Keep tabs on up to 5,000 keywords.
• Daily Queries: Run up to 10,000 queries each day.
• API Access: Integrate Semrush with your own apps and tools.
• Product Listing Ads Research: Analyze Google Shopping ad campaigns.
• Share of Voice Metric: See your traffic in relation to your keywords.
• High Limits: Generous limits on various features for big projects.

It’s designed for those who have lots of SEO work or manage many clients, offering the tools and capacity for large-scale operations.

You get something called API access.

This is techy stuff, but it means you can hook Semrush into your own apps and tools. It’s great for making things work just how you need them to.

Then, there’s the Product Listing Ads (PLA) research. This is a gem for checking out how your Google Shopping ads are doing. It’s especially useful if you’re in e-commerce and want to know what your competitors are up to.

Another neat feature is the Share of Voice metric. This tells you about your website’s traffic compared to all the keywords you’re tracking. It’s like a big-picture view of how your SEO efforts are doing.

So, if you’re someone who needs to handle a lot of SEO work, or you’re running a big agency, the Semrush Business plan might be just right for you. It’s got the tools and limits to handle big jobs.

Just remember, it’s a bit of an investment, but it could be worth it for all the features and capabilities you get.

Is Semrush Business Plan Worth It?

Yes, the Semrush Business plan could be worth it, but it really depends on your needs. If you’re running a big agency or managing lots of SEO for many clients, this plan gives you a lot. It lets you handle up to 40 projects at once, which is huge. Plus, tracking up to 5,000 keywords and doing 10,000 queries each day means you can really dive deep into your SEO work.

The API access is a big plus. It lets you connect Semrush to your own systems, making things more streamlined for you.

And if you’re into e-commerce, the Product Listing Ads research is super valuable to stay ahead of your competitors.

However, if you’re a smaller business or just starting out, this plan might be more than what you need. It’s pricey, so it’s best for those who’ll really use all its features to the max. Think about what you need and what your budget is. If the features line up with your big projects and goals, then it’s a good choice.

Plus, you can take advantage of Semrush free trial offer and try the Pro or Guru plan to get of taste of this SEO software.

Semrush Custom Plan Pricing

The cost of the Semrush Custom plan isn’t something you can find with a quick search. It’s because this plan is made especially for big businesses that need something more than the usual offers.

Imagine having an SEO tool that’s designed just for your company’s needs. That’s what Semrush Custom plan is all about.

Since it’s tailored to your specific requirements, the price is a bit like a mystery box – it depends on what you put inside.

It’s definitely more than the standard Semrush Business plan because it’s personalized for you. The Semrush team works with you to figure out a price that reflects the unique features and services you choose.

What’s great about the Semrush Custom plan is that you get top-notch features like your very own account manager, VIP support, and training for your SEO team. You even get access to new features before they’re released to the public and can customize the tool to suit your business perfectly.

To find out exactly how much this custom plan will cost, you’ll need to have a chat with Semrush. Just visit their pricing page, click on the “contact us for a custom plan” button, and tell them what you need.

Semrush Add-ons Pricing

With SEMrush add-ons you get special tools that you can add to your SEMrush package for more features. Let’s break down the SEMrush pricing for these add-ons, so you know exactly what you’re getting into.

Semrush Local SEO Add-ons

Price: $20 or $40 per month

The Basic Location add-on is $20 per month, and the Premium Location is $40 per month. They help you spread your business info across the internet, keep an eye on your local rankings, and even manage your Google My Business and Facebook listings. The Premium version has some extra perks, like responding to reviews and a local heatmap.

SEMrush Trends add-on

Price: $200 per month

This tool helps you see how your competitors are doing with their SEO. It’s a bit pricey at $200 per month, but it gives you cool insights like where their website traffic is coming from and what their audience likes.

SEMrush Social Add-on

Price: $19.75 per month

It’s a great tool for boosting your brand’s presence on social media. Imagine managing all your social media accounts in one place and keeping an eye on what your competitors are doing too. That’s what SEMrush Social does for you, giving you a complete view of your social media strategy.

Semrush Agency Growth Kit Add-on

Price: $69-$249 per month

It’s great if you have an SEO agency because it lets you put your own branding on SEO reports for your clients.

Semrush ImpactHero Add-on

Price: $200 per month

It’s an AI tool that gives you tips on making your content better. It uses AI to guide you in optimizing your content to better connect with your customers.

Semrush AdClarity Add-on

AdClarity is a powerful competitive intelligence tool found in the SEMrush app center. It starts at $169 per month and offers different pricing options based on your chosen package.

Lastly, if you need more people to use your SEMrush account, adding more users costs extra. It’s $45 per user for the Pro plan, $80 for the Guru plan, and $100 for the Business plan.

In short, SEMrush add-ons offer a bunch of specialized tools to help you get ahead in the digital marketing game. The SEMrush pricing for these add-ons varies, but each one adds unique value to your SEMrush experience.

Remember, these are extra tools on top of your regular SEMrush plan, so think about what you need and choose wisely!

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Read: 17+ Best SEO Tools & Reporting Software [Ranked]

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Semrush Pricing: FAQs

Now, let’s answer some of the most common questions about Semrush.

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How much does Semrush cost per month?

The cost of Semrush each month varies depending on the plan you choose. There are 3 main plans: Pro, Guru, and Business.

The Pro plan is $129.95 per month, but if you pay for a year at once, it’s cheaper at $99.95 per month. The Guru plan costs more, at $249.95 monthly, but again, if you pay yearly, it’s less at $191.62 per month. The most expensive is the Business plan, which is $499.95 each month.

Plus, there’s a custom plan too, but its price depends on what specific services you need. If you’re curious about extra tools, Semrush also offers add-ons at various prices to enhance your experience.

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Is Semrush worth the money?

Yes, Semrush can be worth the money.

If you’re just starting out in SEO or running a small business, the Pro plan might be a good fit for you. It’s not too pricey and offers handy tools like keyword research and site auditing. You also get access to position tracking tool.

If you’re more serious about SEO and content marketing, the Guru plan could be a better choice. It’s got extra features like a content marketing platform and historical data access.

For large businesses or agencies handling lots of clients, the Business plan might be just right, even though it’s more expensive. It offers advanced tools and higher limits. Also, there’s a custom plan for very specific needs, and its cost varies. So, think about what you need for your website and SEO goals, and then decide if Semrush is worth it for you. Remember, they also have free trial offers for new users.

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Can I get Semrush for free?

Yes, you can try Semrush for free! They offer a free trial, so you can test out their tools before deciding to buy a plan.

The trial lets you explore some of their features and see how they can help you. It’s a good chance to check out the Pro or Guru plan.

This free trial is really handy, especially if you’re not sure which plan is right for you or if you’re new to using SEO tools. So, yes, you can absolutely start with Semrush for free and then decide if you want to upgrade later.

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Why is Semrush so expensive?

Yes, Semrush might seem expensive, but there are reasons for that. It offers a lot of advanced tools and features that can really help with your website’s SEO and content marketing journey. These tools, like keyword research, site auditing, and content analysis, are pretty powerful. They help you understand what’s working and what’s not on your website.

The higher cost also comes with higher limits for things like keyword tracking and site audits, especially in the more advanced plans like Guru and Business. These plans are designed for people who have bigger projects or manage lots of clients.

So, while Semrush might cost more than some other tools, it’s because it offers more in-depth and comprehensive features. It’s kind of like getting a more advanced tool for a job that needs it. If you’re serious about SEO and online marketing, these tools can be really valuable.

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Do you need Semrush for SEO?

Yes, using Semrush can be really helpful for SEO, but it’s not the only option out there. Semrush offers a lot of tools that can make your SEO work easier. It helps you find the right keywords, check how your website is doing, and gives you tips to improve your content. This can be super useful, especially if you’re serious about getting your website to rank better in search results.

However, whether you need Semrush or not depends on what you’re looking for. If you’re just starting out or have a small website, you might not need all the features that Semrush offers. There are other tools and ways to do SEO that might fit your needs and budget better.

So, while Semrush is a great tool for SEO, it’s not absolutely necessary for everyone. It’s more about what you need for your specific SEO goals and how much you’re willing to invest in those tools.

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What is the best alternative to Semrush?

If you’re looking for an alternative to Semrush, both SE Ranking and Ahrefs are great options. SE Ranking is a good choice if you want something more budget-friendly. It offers many similar features to Semrush, like keyword research and website analysis, but at a lower cost. This can be really helpful if you’re just starting with SEO or have a small business.

Ahrefs is another popular choice.

It’s known for its powerful backlink analysis tools. But, it’s more expensive than SE ranking. Ahrefs helps you understand who’s linking to your site and how you can improve your backlink profile. It’s also great for researching your competitors’ SEO strategies.

Both SE Ranking and Ahrefs are excellent tools and can be good alternatives to Semrush. The best one for you depends on what specific features you need and how much you’re willing to spend. Each has its own strengths, so think about what you need most for your SEO efforts.

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Why Semrush is the best SEO tool?

Yes, Semrush is often considered the best SEO tool for many reasons. It has lots of tools in one place. You can research keywords, check how your website is doing, optimize your on-page SEO, and even see how you stack up against your competitors. This makes it really convenient.

Semrush also updates its keyword data often, so you always have the latest information. This is super important for staying on top of SEO trends. Plus, its site auditing tool is like a health check for your website. It tells you what’s working well and what you can improve.

Another big plus is the detailed reports Semrush offers. These reports help you understand your SEO work better and make smarter decisions.

So, if you’re serious about SEO and need a comprehensive tool that covers many aspects of SEO, Semrush could be the best choice for you. It’s designed to help you get better results with your website and SEO strategy.

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Final Words on Semrush Pricing

So far, we’ve learned a lot about Semrush cost.

If you’re thinking about boosting your online success, picking the right Semrush plan is a smart move. Each plan has its own features, and they all aim to help your website shine in search engine rankings.

One exciting thing to remember is the Semrush lifetime deal. When you choose annual billing over monthly, Semrush offers a 17% discount. This isn’t just for the first year; it’s for the entire time you’re subscribed!

It’s a fantastic way to save money in the long run.

Now, why should you consider the Semrush free trial?

It’s simple: trying before buying is always wise. The free trial lets you explore the features and see how they fit your needs before you pay.

In short, whether you’re a small business owner or managing a large agency, understanding Semrush pricing can choose the right plan for what you need and how much you want to spend. And, don’t forget about that lifetime discount – it’s a great way to get more value for your money.